In this first episode of 2024, Dr. Felix Bertram welcomes Dr. Neha and Marko Sarcevic, co-founders of one of Europe’s leading clinics: ShapeBy based in Sweden. The married couple and business partners set up ShapeBy with a vision to modernize the aesthetic medicine industry by making treatments safe, natural, fulfilling and socially acceptable. With two locations in Stockholm and Gottenburg, they discuss with Felix how they looked to the tech industry to successfully implement their signature Boomerang subscription, resulting in increased patient loyalty and intention, whilst also creating a unique experience and community.
In this episode, Dr. Neha and Marko Sarcevic discuss topics such as:
Focus on the entire patient journey and create a comfortable and welcoming environment.
Implementing a subscription model successfully to increase patient visits and loyalty
Build personal connections with patients and tailor treatments to their individual needs
Emphasize the importance of team alignment and effective recruiting processes
The human connection and building relationships with patients are crucial in the field of
Adapting to new technologies is essential in aesthetic medicine, as professionals need to find new ways to provide their services and expertise.
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