The Merchant of Record Mistake Every Co-Host Needs to Avoid with Bill Faeth of Build STR Wealth

Bill Faeth has spent nearly 30 years investing in real estate, building a multi-million-dollar portfolio by strategically shifting from long-term rentals to short-term rentals in 2015. Today, as the founder of Build STR Wealth, he helps investors and operators grow profitable vacation rental businesses through smarter ownership, self-management, and business strategy. But before talking about revenue or returns, Bill believes the industry's biggest opportunity lies somewhere else: bringing people together. In the first part of this three-part series, Lynell sits down with Bill to discuss the divide between legacy property managers and the growing co-host community, why both sides have more in common than they realize, how co-hosting should work when it's done correctly, and why mentorship and community will shape the future of the vacation rental industry.