Stop Blaming Marketing: The Real Reasons Your Emails Land in Spam

Not trying to point fingers here but…lay off Marketing!

In this episode of Email After Hours, Guy Hanson and Danielle Gallant sit down with Israa Alrawi, founder of The Winbox, to discover why many deliverability issues aren't marketing problems at all—they're technical issues hiding beneath the surface.

Israa is on a mission to simplify some of the most dreaded aspects of email marketing, from authentication and sender reputation to AI-powered inbox experiences.

If you've ever felt overwhelmed by deliverability, this episode will help you turn complex technical concepts into actionable strategies.

…and more!

If you'd like to send in your email marketing hot takes, questions, or queries, you can email us at emailafterhoursyt@gmail.com, or send us an audio message at https://s.fame.so/email-after-hours-the-podcast-for-email-senders

Israa Alrawi is the founder of The Winbox and a full-stack email consultant specializing in deliverability, email infrastructure, lifecycle marketing, and revenue optimization. With more than eight years of experience and over $200 million in attributed email revenue, she helps enterprise brands, high-volume senders, and MarTech teams improve inbox placement, strengthen authentication, optimize customer journeys, and build scalable email systems that drive long-term business growth. 

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