Short and (sometimes) sweet…

This week on Email After Hours, we’re shaking things up with a new format! In between our longer-form interview episodes, Guy and Danielle will be spilling the hot email industry gossip and diving into their own inboxes for the best and worst examples of the week for Inbox Unfiltered!

On the docket today: 

  • Gmail’s new Deliverability Analysis feature in Google Postmaster Tools
  • The IETF’s proposal for more transparent inbox placement data across the board
  • Frustrating air travel opt-outs
  • Birthday email successes and blunders

…and more!

Don’t miss this bite-sized chat with actionable insights you can bring back to your team today.
If you’d like to send in your email marketing hot takes, questions, or queries, you can email us at emailafterhoursyt@gmail.com, or send us an audio message at https://s.fame.so/email-after-hours-the-podcast-for-email-senders 

And if you’d like to feature as a guest on the podcast, head to: https://fame.so/val-guest 

Episode Highlights

  • [01:05] Update: Gmail adds plain-language deliverability analysis
  • [03:57] A potential new standard for inbox placement and engagement data
  • [06:19] A peek inside the hosts’ inboxes
  • [06:56] Personalization and unsubscribe failures
  • [13:27] The best and worst birthday email offers

If you enjoyed this episode, make sure to subscribe, rate, and review it on Apple Podcasts, Spotify, and YouTube Podcasts. Instructions on how to do so are here: https://www.fame.so/follow-rate-review

Email After Hours: The Podcast for Email Senders is handcrafted by our friends over at fame.so

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