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Using lifecycle marketing to drive success, with Olumide Adaramoye

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On this episode of GTM-FM, we were joined by GTMA Ambassador Olumide!

Olumide shared his wisdom on using lifecycle marketing to maximize your return from initiatives, building a loyal customer base.

Key talking points:

  • Using lifecycle marketing techniques effectively
  • The importance CRM data plays
  • Metrics for lifecycle marketing success

And more!

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