Building Better Rodeo Athletes: Confidence, Culture & Coaching the Next Generation

Doug and Paul are back together after weeks on the road coaching rodeo athletes.

Paul recaps the Next Gen PBR youth camp in Florida and shares what he learned working with bull riders ages 7–17, including developing fundamentals early, choosing appropriate stock, preventing bad habits, managing athletes through growth years, and rebuilding confidence through progressive exposure.

Then the conversation moves to Odessa College Rodeo and why great programs are built on more than talent. They discuss discipline, mindset, recruiting for character, developing "culture creators," faith, perspective, and learning to perform even when the environment around you isn't ideal.

Plus, an update from Champion Living and a first look at the new Champions Lemonade electrolyte formula.

This episode is about building better rodeo athletes from the ground up—physically, mentally, and personally.