Most artists think their content is flopping because the algorithm hates them, the video quality isn’t good enough, or the song just isn’t connecting. But a lot of the time, people are scrolling past because the post gives them no reason to care yet.
In this episode, we break down why on-screen text hooks matter, why “out now” usually isn’t enough, and how artists can use better text hooks to give their songs context before people scroll away. Grab our free 456 Viral Text Hooks for Musicians here: https://onemoretime.fm/456hooks
START HERE (everything OMT): https://onemoretime.fm
FREE: 10 AI Super Prompts for Musicians https://onemoretime.fm/superprompts
00:00 Why your music gets scrolled past 01:35 Matt Hansen’s text hook strategy 03:44 Why text hooks give songs context 06:05 Stop posting “out now” 07:23 Your content is going to strangers 10:36 Biggest text hook mistakes 15:54 The 12 types of text hooks 28:36 Artists using text hooks well 31:25 Free 456 Text Hooks for Musicians 33:39 The 10 Hook Challenge
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