I spend a lot of time observing, auditing and creating marketing for both myself and my clients.
My days are spent immersed in all things marketing – whether it’s strategy or execution.
I know where to look when things aren’t working, what to do next when they are and how to apply that across different industries, business models and offers.
So I know my stuff. I’m not one of those people who tells you the only way to be successful is to follow exactly what I do.
I’ll always tell you what you need to do to be successful in a way that works for you, your business and your goals.
And right now that matters more than anything else because we have an avalanche of marketing gurus who are sprouting advice that’s serving absolutely no one except for themselves.
Because while the gurus get richer, the people who help them make that money are wondering why it’s not working for them.
And that’s because they don’t really know marketing outside of what’s worked for them.
So in today’s episode of the How I Do Content Podcast I’m going to take you through what I would actually look at if I audited your marketing today, and what each part would tell me about where the real problem might be.
So let’s get into it.
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TOPICS COVERED IN THIS EPISODE
why is my marketing not working, marketing audit, how to audit your marketing, marketing audit checklist, small business marketing audit, why am I not getting clients, how to get more leads for service business, online service business marketing, customer journey mapping, marketing funnel not converting, sales page not converting, lead magnet not converting, email nurture sequence, offer positioning, how to position your offer, marketing messaging strategy, ideal client attraction, why are my sales slow, marketing strategy for coaches, Instagram marketing not working
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Track: Harry Potter Theme Song
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Video Link: https://youtu.be/WY8-lVlLhWE
