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If you have ever wondered whether you are ready to run Meta ads, or whether ads are going to save your business or just speed up your losses, today's episode is for you. I am sitting down with Jenn Possick, known as The Ads Maven, a Facebook and Instagram ads strategist who has been in this space since 2015. She has helped hundreds of coaches, course creators, and service-based business owners grow their email lists, fuel their launches, and attract more clients using paid ads.

WHAT YOU'LL LEARN IN THIS EPISODE

  • 05:17 The honest question every business owner needs to answer before running a single Meta ad and why Jenn will tell you to wait if you are not ready
  • 10:42 What it means to have a proven offer and why ads cannot fix a funnel that is not converting organically first
  • 16:08 The four things you need to have in place before Meta ads will work for your business
  • 21:33 What is actually working in Meta ads in 2026: lead generation ads, list building, and the Instagram DM ad format that is changing the game
  • 28:54 How organic Instagram content and paid Meta ads work together to create a marketing system that compounds
  • 34:11 The minimum budget Jenn recommends for small business owners who are just starting with ads
  • 40:22 The biggest mistakes business owners make when they start running ads too early or with the wrong expectation

ABOUT OUR GUEST: JENN POSSICK

Jenn Possick, known as The Ads Maven, is a Facebook and Instagram ads strategist, speaker, and consultant who has been helping coaches, course creators, and service-based business owners grow their email lists and attract more clients using paid ads since 2015. A former elementary school teacher, Jenn brings a step-by-step, easy-to-understand approach to an often overwhelming subject. She has helped clients generate masterclass sign-ups for as low as $1.89 per person and has worked with six and seven-figure business owners across multiple industries.

HOT REELS IS OPEN

Hot Reels is officially open for enrollment and this is the last time it will be offered at the current investment. Here is what is included:

  • Live coaching twice a month on Zoom
  • Weekly trending content idea with exact hook formulas and AI implementation workflows
  • Up to two pieces of content reviewed per week inside the private community
  • Active coaching support Monday through Thursday
  • A program capped at 20 business owners so Elizabeth knows your name, your business, and what you are working toward
  • A private bonus coaching session for everyone who enrolls during this launch

Current investment: $444 per month or $4,444 paid in full. This investment increases at the next enrollment.

Enroll in Hot Reels now

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