Welcome to episode 247 of Sports Management Podcast.
Today's guest is Geoff Wilson, sports consultant, former Irish FA executive, and author of the new book Leading a Grassroots Sports Club.
In this episode, we spoke about:
Why grassroots sport is the foundation of the entire sports ecosystem
The biggest mistakes clubs make when building their structure
How to create a strong culture and environment for young athletes
Practical strategies for funding, growth and long-term sustainability
Timestamps:
00:00 Welcome Back & Background 01:06 Journey Across 104 Countries 02:51 Learning from Global Sports Cultures 05:03 Why Some Countries Excel 06:17 Why Geoff Wrote the Book 08:12 Biggest Grassroots Mistakes 10:03 Importance of Coaching 11:14 Parent Coaches & Development 13:29 Building Club Culture 16:03 Creating Long-Term Culture 17:51 Why Grassroots Matters 21:05 Funding & Revenue Strategies 25:07 Community & Fan Engagement 30:37 Writing the Book Process 38:41 Advice for Young Professionals
SPONSOR: Listeners of the Sports Management Podcast get an exclusive 20% off on SportsPro+ with the code SMPOD20. All you need to do is head to sportspro.com/membership and start exploring today.
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