Does Amazon feel like a huge behemoth that cannot be tamed? We've got good news for you! Luke from Waypoint Growth Partners joins Stephanie to break down what it actually takes to be profitable on Amazon. The look at unit economics, ROAS, ACOS, TACOS, and why racing to the bottom on price is a losing game. Luke also shares a real story of a brand that was failing, but once they fixed their margins and actually raised their prices, they became a category leader.
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If you are thinking about starting a food biz or want to grow into a new channel - Get the FREE three-part video series: 3 Ways to Sell → click here ←
Pick up your copy of the Amazon best selling book 📖 "Key Ingredients" on Amazon here.
Check out Sari's YouTube channel at www.foodbiz.tube for how to videos to start and grow a packaged food business.
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