If your sales feel like a feast and famine cycle, you’re not broken. You’re just relying on bursts of effort instead of a rhythm you can keep when you’re busy, and that’s why the panic months keep showing up.

In this episode, I’m sharing the simple daily framework I use to build consistent sales without burning out. It’s called the 3-2-1 rhythm, and it’s designed for real business owners who are juggling delivery, clients, and a life.

We’ll break down what counts as a reach out, why follow ups are where most money gets left on the table, and how one simple post keeps you visible without turning you into a content machine. The goal is not intensity; it’s repetition that compounds.

If you want a pipeline that stays warm even when you’re flat out, this will give you a clean place to start. Try it for two weeks and tell me what shifts for you.

Chapter Markers

00:00 Introduction

00:35 The Feast and Famine Sales Cycle

02:41 The 3-2-1 Sales Rhythm

03:15 What I See in the Business Development Sprint

04:58 3 Reach Outs (Start Conversations)

06:18 2 Follow Ups (Move Deals Forward)

07:45 1 Social Post (Stay in the Room)

09:39 Consistency Over Intensity

11:52 Common Mistakes That Break the Rhythm

14:30 Step into Consistency

LINKS

Emma McQueen:

Website: https://tea-with-the-queen.captivate.fm/website

For a copy of Emma's book, 'Go-getter: Raise your mojo, shift your mindset and thrive' – https://emmamcqueen.com.au/want-more/emmas-book/

August Go-Getter Event in Brisbane: https://emmamcqueen.com.au/events/go-getter-brisbane/

June Go-Getter Event in Melbourne:

https://emmamcqueen.com.au/events/go-getter-day/

BD Sprint:

https://emmamcqueen.com.au/coaching-services/bd-sprint/

Mentioned in this episode:

Tracey Rudich - Intimo - Instagram

Tracey Rudich - Intimo - Instagram

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