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Delegation sounds simple: hire help, hand things off, get your time back. In reality, it often creates more questions and more management, unless you build the right structure around it. This week I'm joined by Gina Cotner, founder and CEO of Athena Executive Services, one of the top US-based executive assistant agencies. Gina's spent the last decade pairing highly skilled EAs with busy founders and executives, and she doesn't just treat delegation as an outsourcing task. She teaches leaders how to build trust, transfer real ownership, and create accountability so their business runs better without them doing everything.
In This Episode, I Cover:
Why delegating a task doesn't automatically buy you your time back
The one habit that turns a hire into a task-doer instead of a real partner
Why the first 30 days with a new hire matter more than any month after
The exact three questions Gina uses to hand off a project and make it truly theirs
What a US-based executive assistant actually costs, and how that compares to overseas VAs and solo freelancers
How to tell early whether you've hired the wrong person for the role
Special Offer for Work Less, Earn More Listeners
Receive 5 free hours of service added to your first full month of work with Athena Executive Services (AES) — a $275 value! Just mention this offer during your first call with them.
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