344: The Grift of Business Coaching...and how to win with your next coaching investment

Spending thousands on a business coach and getting nothing to show for it sucks. And unfortunately, Kendra says she has this conversation with coaches all the time.

In this episode, she breaks down the red flags she wants you to watch for before making your next coaching investment. Because not every business coach knows how to build the kind of business you want, and being good at mindset, strategy, or social media doesn't automatically make someone the right coach for you.

Kendra walks through exactly what she would look for, from years of real-world experience and proof of client results to industry-specific knowledge, messaging expertise, lead generation, and an actual sales mechanism. The goal isn't to convince you not to hire a coach. It's to help you get a hell of a lot better at choosing one.

In This Episode:

• The two to three year red flag that tells you someone got online recently and started charging for it
• Why a general business coach will green light a niche that's already broken (and can't tell that it is)
• A follower is not a lead. Here's what actually counts, and where most coaches quietly skip this part
• The question that instantly reveals whether you hired a strategist or a hype person

 
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