What makes Joo Chiat the new “IT” spot for younger generations? From its colourful shophouses and local food scene to its heritage, independent businesses and social media appeal, the neighbourhood is attracting a new generation of visitors looking for more local experiences.
On The Agenda, Hongbin Jeong speaks to Tony Tan, Founder of Betel Box, about Joo Chiat’s transformation, what draws younger crowds to the neighbourhood, and whether it has what it takes to become Singapore’s next lifestyle hotspot.
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