Warwick Levy has run Lonely Kids Club for 15 years with no investors, printing every order by hand. Then Temu scraped his whole store and undercut him at half price.
In this episode:
The Temu takedown - how a trademark, not copyright, cleared a thousand listings
Print-to-order - thinner margins, no dead stock, a 4,000-product catalogue that works
Doubling traffic - the six-hour SEO audit that beat 14 months of agency retainers
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