This week on The Marketing Rules Podcast James is joined by Andy Dunn, Managing Director of TEAM, the UK’s largest network of independently owned recruitment businesses. They dive into something that almost everybody talks about, but very few people genuinely understand: networking and community building.
They discuss what separates networks that create real opportunities from those that simply look good on paper, why giving value first matters, and how to stay visible without becoming just another voice in the noise. Andy also shares what it really takes to build and manage a thriving community, the mistakes people make when trying to grow one, and why face to face connections still matter in an increasingly digital world.
They also get into:
Why networking is not about what you can take
Building your own “team within a team”
Online communities vs face to face relationships
Community management lessons at scale
Common networking mistakes to avoid
The ROI of community and collaboration
Why human connection could become even more valuable in an AI driven world
Whether you run a recruitment business, work in talent acquisition, or are trying to build stronger relationships in your market, there are plenty of practical takeaways in this one.
The Marketing Rules Podcast is sponsored by Smart Sifty
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