Inside Ticketmaster: Fans, Fraud, and False Narratives

I sat down with Saumil Mehta, Global President of Ticketmaster, at the 2026 Trapital Summit to talk about the future of ticketing.

Saumil and I discussed the challenges of earning fans’ trust, why he personally responds to complaints on X, and the fight against bots and ticket fraud. We also talked about the technology fans don’t see, venue exclusivity, and where he believes Ticketmaster’s public reputation differs from how the business operates.

CHAPTERS

02:58 From Square to Ticketmaster05:14 Product, Design, and AI06:17 Fan Trust and Transparency11:36 Bots, Fraud, and Resale13:21 The “Blue Dot Fever” Debate14:51 Beyond the Ticketmaster App17:09 Venue Choice and Exclusivity

SPONSORS

Chartmetric Flow: Flow is Chartmetric’s new AI-powered music intelligence tool that helps music professionals turn complex data into actionable insights. Ask questions in plain language, discover trends, and get the information you need to make smarter decisions, all without digging through dashboards.

Learn more: https://flow.chartmetric.com/pricing/trapital

TRAPITAL

Where technology shapes culture. New episodes and memos every week. Sign up here for free.