BONUS: JAY-Z’s Super Bowl Endgame

Jay-Z has spent years helping decide who performs at the Super Bowl halftime show. Now he’s taking the stage himself. After a year of stadium shows and playing offense, his 2027 headlining spot raises the question of what comes next.

Justin Tinsley of Andscape joins me for this bonus episode to break down the announcement, Roc Nation’s NFL partnership, and how Jay-Z turns cultural moments into business opportunities. We also discuss the gap between online criticism and ticket sales, potential appearances from Beyoncé and Blue Ivy Carter, and whether a new album or tour could follow.

CHAPTERS

03:33 Why Jay-Z, Why Now05:26 The Announcement and the Leak09:06 Online Backlash and Ticket Prices10:35 Roc Nation’s NFL Partnership12:35 Jay-Z’s Business Playbook14:20 What Comes Next in 202718:07 Expectations for the Halftime Show

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