Should You Post Them If You Don’t Believe In Them?

Ant’s hosting this week, Sky’s Wi-Fi is just about holding on, and I’m on mute for the start thanks to a neighbour’s hedge trimmer. Then it’s straight into your questions.

We cover what coaches should learn first, what goes on a flyer, and how to handle an all-or-nothing client who’s lost motivation. Sky shares her brilliant week vs good enough week tool for that one. We also get into small group numbers, shifting your marketing when your niche turns out different, what to offer people who don’t win your giveaway, kitting out your first studio, how many leads you need for three or four clients a month, and your October marketing angle. We finish on whether you should post progress photos when you don’t fully believe in them.

Timestamps

• 00:03 - Intro
• 04:38 - What should coaches work on first: copywriting, Meta ads or psychology?
• 06:50 - How much information should go on a local flyer?
• 10:04 - My client is all or nothing and has lost motivation. What do I do?
• 13:39 - My client says this is her “last push”. Anything change?
• 15:51 - How many small group sessions a week is a good amount?
• 21:09 - My niche turned out different to what I thought. How do I shift my marketing?
• 23:52 - What should I offer the people who don’t win my giveaway?
• 25:34 - What’s the one underrated thing that builds a successful PT business?
• 30:56 - Kitting out your first studio: bare essentials or go for it?
• 33:13 - How many leads do I need to sign 3 to 4 clients a month, and how long do they take to warm up?
• 41:56 - What should my marketing look like for October?
• 45:35 - Should I post progress photos if I don’t fully believe in them?
• 50:25 - Outro