A cartoon pig ran one of the most integrated campaigns I've seen in years—and it still leaves the most important question unanswered. In this week’s Spin Sucks podcast episode, I run the Peppa Pig pregnancy campaign through the PESO Model® Diagnostic to show you the difference between a brilliant campaign and an actual operating system: one has a finale, the other never ends. 

Take the PESO Model® Diagnostic: https://spinsucks.com/self-peso-diagnostic/ 

Explore the PESO Model® Certification: https://spinsucks.com/peso-model-certification/ 

Read the full article: https://spinsucks.com/communication/peso-model-diagnostic-peppa-pig

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