In this episode of The Responsive Lab, Carly and Scott sit down with Erin Stender, CMO at Omatic. With nearly a decade at mission-driven tech companies like Classy and Neon One, Erin brings a unique perspective from both the technology side and the nonprofit board member lens.
You'll hear about:
* Why nonprofits feel both excitement and trepidation about AI, and how both responses are completely valid * How incomplete or inaccurate data creates costly missed opportunities, from major donors not receiving year-end appeals to lapsed donors getting acquisition-level messaging * Why your CRM serves as the beating heart of your tech ecosystem and how integrations make it more powerful * How to start cleaning up your data without feeling overwhelmed by beginning with one specific decision you're trying to make * Using AI to identify blind spots by asking what you don't know rather than just automating what you do know * Why the mindset shift around AI is often underestimated and how teams can adopt it together
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