At the end of each week, Mike Hosking takes you through the big-ticket items and lets you know what he makes of it all.
Labour's campaign: 6/10
The gangs hurt them, but Hipkins was short, sharp, on message, and by-and-large didn’t put himself in danger.
National's campaign: 6/10
Spent too much energy pretending Chlöe is a Finance Minister and trying to scare people. When you have a record, defend it.
NZ First's campaign: 5/10
Too negative, relied too heavily on town halls in a 'I haven't got any new ideas' sort of way. The leader looked old and Michael Laws didn’t help.
The Green's campaign: 5/10
Chlöe was better than Marama, who's understanding of yields and bond rates should worry us all. Not enough environment and too much envy of success, but the message was clear, even if you didn’t like it, and the polls have helped.
ACT's campaign: 8/10
Easily the best of the lot. Disciplined, simple, clear, busy, used social well, restrained, almost adult, stayed away from the dirt, and Paul Henry was the stroke of genius no one else thought of.
Opportunity's campaign: 5/10
Peaked too early and got exposed when the land tax and universal wage turned out not to be a thing and bottom trawling did. Qiulae Wong could have been generated by AI. It's a marketing exercise you would want to refine for next time.
The Māori Party's campaign: Who would know
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