Running a business is lonely in a way that is hard to explain to people who haven’t done it. Not obviously lonely. Quietly lonely. You carry things because you don’t want to bring them home every time something goes sideways.
This week I am recording from Chicago, at the TwoBrain Business Summit, inside a room with some of the best gym operators in the world. Yesterday we had sixty seconds to write down our core values. No preparation. No thinking time. What came out under pressure is what this episode is about.
Plus what Seneca understood about the people around you that most people still haven’t acted on — and why finding your room is not a lifestyle choice. It is a performance variable.
Theme: Identity. One action. Ten minutes.
Never Start Over Again is your weekly Monday reset — hosted by Rickard Long.
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