Kristen Damery is a conservative Oklahoma mom of teenagers, a pelvic floor physical therapist who once swore she'd never work "down there," and the founder of Lava, a sexual wellness brand. On paper, that sounds like a list of contradictions. In this episode, Dana and Kristen unpack why it's actually the opposite: every piece of her story is the reason she built this business.
It started with one embarrassing postpartum moment and grew into a belief she couldn't stop talking about. Women shouldn't be ashamed of their bodies, marriages deserve to stay alive, and moms deserve to feel good. Heads up: a few strong words, so headphones on if little ones are nearby.
You'll hear:
How Kristen went from "I'm not going anywhere near that region" to pelvic floor PT after her own postpartum moment
Why her conservative values and her sexual wellness company aren't in conflict
How shame keeps women from talking to their own doctors, and what to do instead
Why a small-town PT decided to launch a physical product to reach more women
Why moms can't feel pleasure in survival mode, and how confidence starts to compound
The "I'm a 10" story Kristen says she's going to start sharing with her patients
Mentor, not martyr: why our kids need to see us take care of ourselves and our marriages
Kristen's message to every mom: leaking, heaviness, and pain are common, but they are not normal
This is for every mom building a business around a belief, especially one that doesn't fit the box people expect her to fit in.
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