So many leaders I’ve worked with have real expertise that can benefit others outside their organization, but they worry that sharing this knowledge and experience will come off as being self-promotion.

 

In this episode of “Leadership Biz Cafe”, I speak with UC Davis MBA instructor Vanessa Errecarte about her book, “Valuable and Visible: Redefining Personal Branding by Leading with Impact Over Image”, and how leaders can build a service-first personal brand by identifying who your expertise is truly meant to help, and how you can make your ideas stand out and grow.

 

Whether you're a leader thinking about your next chapter or you simply want to communicate your expertise with more clarity and confidence, this conversation offers a practical roadmap for how you can get started.

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