From Corporate Marketer to Solopreneur: A Story of Hope and Caution

April Paige is a portrait of a determined solopreneur.

Her business, April Paige Fine Art, sells her original paintings and archival-quality prints. She has also added an art-rental program and an online home-design collection.

April spent three decades in senior corporate marketing roles with companies including Honeywell, JPMorgan, New York Life, and MetLife.

After a series of corporate layoffs, she decided to devote herself full time to her longtime passion: creating fine art.

Her story is one of both hope and caution.

In this episode, April shares advice based on personal experience—both good and bad—for anyone tempted to turn a side hustle into a livelihood. 

April's own business remains a work in progress. As she readily acknowledges, passion can take a solopreneur only so far. Turning that passion into a sustainable business requires patience, sound judgment, and a willingness to learn as you go.

[Mark your calendars for Friday, October 9th, when Monday Morning Radio co-host Maxwell Rotbart will sign copies of his latest anthology, All You Can Eat Business Wisdom: Second Helpings, at Watters Garden Center. For more information or to register for the free event, visit https://tinyurl.com/MMR-Watters]

Monday Morning Radio, now in its 15th season, is hosted by the father-son duo of Dean and Maxwell Rotbart.

Photo: April Paige, April Paige Fine Art
Posted: October 5, 2026
Monday Morning Run Time: 47:02
Episode: 712

POPULAR EPIISODES:

• When Everything Breaks Down, What Keeps A Business Going?

• Apple Rejected His Breakthrough App, But Couldn't Break His Entrepreneurial Determination

• What Zig Ziglar Would Advise Business Leaders in the Age of Artificial Intelligence