Don't Call Us Regional

Don't call us Regional! It's offensive, triggering and makes no sense.

These phenomenal agencies, Meanwhile, Nonsensical and McCann (Manchester and many more) stand on their own merit, with insane leadership and creative.

It's insulting to lump them in a 'regional' bracket. Because talent doesn't just sit in a neat little London bubble.

And often the best consumer truths are found in coffee-shops or the local garden center. Geography should not and does not matter. Have a listen to understand why.

After Work Drinks: Don't call us Regional! Lucy Hudson, James Cross & Oli Hills. Meanwhile Nonsensical McCann (Manchester, Birmingham and many more....)

We discussed:

- how Covid changed London-centric agency life.

- how talent is retained longer outside London.

- how cultures are built to last.

- how social thrives wherever the creatives are found.

- how talking about geography is so last season.

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