WHO We Hire
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Crazy Egg CEO: Why The "Culture Interview" Should Be Your LAST Hiring Step

Dela

Hiten Shah is the CEO of Crazy Egg and a 20+ year SaaS founder who has built Crazy Egg, KISSmetrics, and Nira, which sold to Dropbox where he later worked on product and growth for AI products. He's hired engineers, product people, and executives across companies ranging from early-stage startups to a 2,000-3,000 person org, and he's convinced that most founders are hiring the wrong way. In this episode, he breaks down his "vibe, environment, culture" framework, the exact engineering hiring test he's used for years, and why he never once held an offsite in 5+ years running Nira. He also explains why the Who Method only works for executives and what he actually looks for in every other hire.


What you'll learn:

- Why "culture fit" is the worst way to hire and what to replace it with

- The exact engineering test Hiten uses: a 2-page brief, a plan, and a 90-minute feedback call

- Why he scores candidates twice, once on their plan and again on how they take feedback

- The "vibe, environment, culture" framework and why culture evolves but can't be developed

- Why the Who Method only works for hiring executives, not individual contributors

- The one trait he hires for above all else: raw learning power, not curiosity or aptitude

- Why self-preservation has replaced mission as the reason people stay at companies

- Why he never held a single offsite in 5+ years running Nira and what he did instead


Chapters:

00:00 Trailer: Crazy Egg CEO: Why The "Culture Interview" Should Be Your LAST Hiring Step

01:09 Meet Hiten Shah: 20+ years building SaaS companies

02:01 What Dropbox taught him about leadership and dirt-moving

04:11 Why "mission" alone doesn't lead teams anymore

06:53 Why Nira never had a single offsite in 5+ years

09:01 The vibe, environment, culture framework explained

12:08 How to apply this inside a 1,000+ person company

15:30 The environment-first hiring process at Crazy Egg

16:29 The exact engineering test: 2-page brief and a plan

20:16 Why the Who Method only works for executives

24:00 The one trait he hires for: raw learning power

36:03 Why admitting you're wrong is the ultimate leadership signal


Where to find Hiten:

Hiten Shah on Twitter: https://twitter.com/hnshah

Hiten's website: https://hiten.com

Crazy Egg: https://www.crazyegg.com


Where to find Luiz Cent:

Website: https://latamcent.com/

Who We Hire: https://whowehire.org/

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