In this episode, Helena is joined by Wendy Mather, CEO of RDP Creative.

Wendy shares her journey to CEO and, as a sustainability champion, she discusses the impact of sustainability on business operations, and the implementation of sustainable practices across the supply chain.

It highlights the imperative of sustainability as a business strategy and the leadership role in driving sustainable innovation. Helena and Wendy discuss the importance of transparency in the supply chain and its impact on business growth. It also explores the themes of innovation, collaboration, and the role of AI in driving sustainability initiatives.

Takeaways

  • Sustainability as a Business Imperative
  • Leadership in Sustainable Innovation Transparency in the supply chain
  • Impact of sustainability on business growth

Chapters

  • 00:00 The Transformation of the Brand and Licensing Industry
  • 02:59 Wendy's Journey to CEO and Sustainability Champion
  • 10:14 The Impact of Sustainability on Business Operations
  • 21:31 Championing Sustainable Practices Across the Supply Chain
  • 31:49 Transparency in the Supply Chain
  • 34:02 Innovation and Collaboration
  • 51:23 AI and Sustainability

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