Storytelling Without The "Rags to Riches" Plot with Reme Mancera

Feeling like your story isn’t “epic” enough for the business world? In this episode, Reme Mancera (https://www.rememancera.com/) is pulling back the curtain on what storytelling actually looks like for ordinary business owners juggling real life—work deadlines, existential dread about vulnerability, and that question lurking in your DMs: “Do I have to share my ‘origin story’ to get clients?” Spoiler: If you’ve ever wanted to market yourself without the hero’s journey or a viral meltdown, this one’s for you.

Reme is sharing how real people—just like you and me—can find and use simple, meaningful stories from everyday life (think library cards, not climbing Everest) to connect with aligned clients. She'll show you how to skip the stage fright, set boundaries (no, you don’t have to overshare), and start making real connections, even if you feel “too ordinary” for the spotlight.

→ Learn more about The Ordinary Business: ⁠⁠⁠⁠https://www.theordinarybusiness.com
→ Enjoy this episode? Buy me a coffee: ⁠https://buymeacoffee.com/ordinarybusiness⁠
→ Peek inside the Nosy Nelly Files: ⁠https://theordinarybusiness.com/nosy⁠

Key Takeaways

• Drop the pressure to have an “epic” origin story and focus on stories that are genuinely meaningful to you.

• Look for those small, everyday moments (hello, childhood library card) that naturally tie to your values and your people.

• Use your personal stories as connectors—no vulnerability hangover required—and set your own sharing boundaries.

This podcast is for business owners who are tired of hustle culture and want relatable, honest conversations about running a sustainable business that actually works for their life.