* The yoga world’s dirty little secret
* Chasing money to fill self worth holes (the Gita saw you coming)
* Groceries covered, rent covered, that’s real contentment
* Nobody capped your income but you
* $20 an hour and a calculator walk into a bar
* Running all over town, burning out anyway
* That $32 drop-in rate is a mirage
* Three to four dollars a head (sit with that)
* Rent, insurance, front desk, marketing, math
* $1,000 a week at $20 a class (good luck)
* Memberships: cheap rates, needs a small army
* Your brain would rather not look at this
* Justifying your rate increase like a hostage negotiation
* Sue across town (any of you Sues, not you)
* Is she even going to sign up? No? Moving on.
* Fear of being judged, wearing a spreadsheet costume
* The hairstylist who just raises her rates. Period.
* Wishy-washy pricing makes people question your marketing
* Klesha cycles love a money story
* The group’s reaction: relief, not judgment
* Your money is none of their business (and vice versa)
* Repelling the wrong people is the strategy
* The class you’re afraid to quit, mathematically speaking
* One spot sold covers four months of that gig
* Pen to paper. Samskaras underneath. Dig.
* A lifelong lifelong lifelong (lifelong) practice
* Never been a better time to teach yoga
* The whole internet is your studio now
* “I don’t like teaching online” (converted every single one)
* Income that runs while you’re on vacation
* Charging enough IS the service
* Dharma isn’t a job but it deserves funding
* Rattled? Good. Me too.
* Why do you believe spiritual and broke go together?
* Journal prompts that might sting
LINKS & SUCH:
Interested in the podcast episodes and D2R Biz course mentioned during this episode?
* D2R The Business of Yoga - Business & Marketing Course - Click here to learn more
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