Sustainability lives or dies by what guests actually do.
Learn which initiatives survive daily operations and which quietly fail after a pilot.
In this episode Cesar Wurm interviews Gavin Fraser, Remco Groenhuijzen, Chrys Filimegkas, and Eric Van Lambalgen, four hotel leaders working across operations, finance, and sustainability in Amsterdam.
- Account for behavior, since keycard heating and biodegradable products fail on how guests use them
- Chase fast ROI, with opt-out room cleaning saving roughly 200,000 euros a year
- Treat certifications as a diagnostics tool rather than a sales label
- Focus upstream on scope 3 with suppliers, the largest share of the footprint
The group tests whether sustainability in operations delivers real impact or stays an illusion.
Watch on YouTube: https://youtu.be/vc64_NWG4sY
Key takeaways: https://futureofhospitality.org/episode/sustainability-in-hotel-operations-what-works-and-what-fails/
More from The Sustainable Stay: https://www.youtube.com/playlist?list=PLWa-1xBFeqLw
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Disclaimer: This podcast shares stories, experiences, and opinions from hosts and guests. They are personal perspectives only and not statements of fact or official advice from The Future of Hospitality
