The Career Advice That’s Ruining Your Future

Pick a lane. Specialise. Stick to the plan. That advice made sense in a stable world. The world of work stopped being stable.

Kieran Cornwall has built a career across banking, media, software engineering and consulting. He argues that rigid career paths quietly limit your potential — and that direction beats certainty.

What you’ll learn: • Why following a predefined career map can box you in • The difference between certainty and direction, and why it matters now • How adaptability became a defining career advantage • Thinking beyond the lane you were trained to stay in • What it means to build range without drifting • Why this is an argument against rigidity, not against specialising

If you have felt stuck, boxed in, or unsure the path you're on still fits, start here.

Free download How to Stay Relevant in Your Career: https://www.buildyouredge.org/tools/how-to-stay-relevant-in-your-career No email address required — no sign-up of any kind.

Episode notes: https://www.buildyouredge.org/podcast/episodes/the-career-advice-thats-ruining-your-future Kieran Cornwall on LinkedIn: https://www.linkedin.com/in/kierancornwall/

Build Your Edge helps ambitious people in tech think smarter, lead better and deliver more. One focused topic per episode, one guest who has done the job, and a free tool every time. New episode every other Tuesday.