Build a Business You Can Rely On

Going independent sounds simple: take your experience, pick your clients, set your terms. Most people find unpredictable income and one client that feels suspiciously like a job.

Dan Gwalter left a FTSE 100 technology leadership role and built a profitable consulting business the hard way. He turned those lessons into The Fractional Formula, an operating model for consultants, fractional leaders and NEDs.

What you’ll learn: • Why most independents aren't failing — they're operating without a system • The difference between being a fractional employee and running a real business • Defining the right clients, the right offers and the right problems to solve • Why visibility alone doesn't create clients, and what actually does • Designing an operating rhythm that works alongside delivery, not against it • The psychological side: confidence, self-doubt and the identity shift

No hacks, no personal branding tricks, no "just post more on LinkedIn". Structure.

Free download Building a Business You Can Rely On: https://www.buildyouredge.org/tools/building-a-business-you-can-rely-on No email address required — no sign-up of any kind.

Episode notes: https://www.buildyouredge.org/podcast/episodes/build-a-business-you-can-rely-on Dan Gwalter on LinkedIn: https://www.linkedin.com/in/danielgwalter

Build Your Edge helps ambitious people in tech think smarter, lead better and deliver more. One focused topic per episode, one guest who has done the job, and a free tool every time. New episode every other Tuesday.