Kim Haberley (Boho Blond) joins Kia Jonasson on The Blume Edit for an honest conversation about building a hair business from scratch, the years of hustle nobody talks about, and the very public decision to travel to Turkey for a facelift at 37.
Kim opens up about growing up in the country, becoming a mum at 20, starting Boho Blond in her garage, and the decade of 12 hour shifts, seven day weeks and thousands of dollars of free hair it took to build a name people trust. She talks candidly about the difference between being a great hairdresser and a great businesswoman, why resilience matters more than knowledge, and how she has built one of the strongest personal brands in Australian hair by refusing to be anything other than herself.
She also shares the moment she realised her face had changed (spoiler: it was stress, not weight), the sporadic decision that landed her in a Turkish operating theatre, the three days of regret and pain that followed, and where her head is at now with businesses launching, motherhood questions, and America on the table.
If you are in the hair industry, building a personal brand, or just curious about the honest reality behind the polished feed, this one is for you.
HOSTED BY: Kia Jonasson, founder of Blume Aesthetics
Book a consultation: https://blumeaesthetics.com
Follow Blume: https://www.instagram.com/blumeaesthetics
Follow Kim Haberley: https://www.instagram.com/iambohoblonde
(00:00) Intro and welcome Kim Hubley
(01:00) The introvert reveal (nobody expects this)
(02:10) Life before Boho Blond: young mum, ADHD and OCD tendencies
(03:20) The authenticity that built her audience
(05:40) Saying the truth even when brand deals are on the line
(07:50) Boho Blond origin: garage to salon and why she never had a 5 year plan
(09:40) The early days: 12 hour shifts, shingles and endless free hair
(13:30) Building an education business and finding real fulfilment
(15:40) Hairdresser vs. businesswoman and the resilience it takes
(18:20) What actually makes a cult brand vs. one that stays small
(19:40) Stress, weight and the face change nobody warns you about
(23:50) Turkey facelift at 37: recovery, regret and what comes next
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