Great conversation with Stepan Krivosheev, CEO and co-founder of Wyder, the Leuven-born endurance app betting that training should be social and personal at the same time. 🏃
We dig into the origin story, what makes Wyder the "first social coaching app," and how the three first-time founders went full-time just three months ago. Stepan walks us through the marketplace model for finding training partners at your pace, the new AI coach (€14/month, self-hosted on AWS Bedrock for GDPR reasons), and the brutal reality of integrating with Garmin, Coros, Polar and Suunto. We also get into their city-by-city growth playbook (1,400 users in Leuven, now with the move to Antwerp), why micro-influencers care more about brand alignment than money, the willingness-to-pay puzzle among triathletes, and the structural challenge of raising B2C money from European VCs. Plus a fully bootstrapped status update, fresh VLAIO grant in hand, and what the next twelve months and ~30 target cities look like.
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