Invisible Objects of Desire with L'Objet Brand Founder Elad Yifrach

L'Objet is an interior design brand that creates unique, beautiful objects. Created by interior designer Elad Yifrach, L'Objet isn't just a homeware brand, it's a fragrance brand too. Elad has worked with perfumers Yann Vasnier (Givaudan), Jean-Claude Ellena (independent) and Cecile Zarokian (independent) to create a distinct, rich, bold, sexy, and fun collection of fragrances quite unlike any other. In this episode we talk about Elad's approach to scenting spaces, fragrance development, and more.

You can find out more about L'Objet on the brand's website: https://uk.l-objet.com/

Follow L'Objet on instagram: https://www.instagram.com/lobjet/

Follow L'Objet Parfums on instagram: https://www.instagram.com/lobjetparfums/

Scents Sniffed: L'Objet Blindfold; L'Objet Delphes.

Elad's emotional connection scent is Côté Maquis by L'Objet.

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This episode of Making Scents Make Sense is sponsored by Kaorium. I’m all about making fragrance and fragrance discovery more accessible, and Kaorium’s innovative AI solution The Scent Sommelier offers an entirely new way to explore fragrance by translating scent into language. You can find out more at: https://www.kaorium.com/

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