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Isca has worked with some of her galleries for over 20 years and treats them as business partners.
Learn how to present yourself to galleries as a partner they’ll want to keep.
Join us live online Nov 16–19 at 7PM ET to learn when you’re gallery-ready, how to price your work and how to present yourself with confidence.
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Does the right gallery partner exist for your art, and how do you know when you have found it?
In this episode of The Professional Artist Podcast, New York-based painter Isca Greenfield-Sanders is featured by the Professional Artist Association (https://professionalartist.com/join), the world’s fastest-growing global community for committed fine artists.
Isca’s work is held in the collections of the Solomon R. Guggenheim Museum, the Brooklyn Museum, and the Victoria and Albert Museum. In over 25 years, she has learned to treat her galleries as business partners.
In this conversation, Isca breaks down how to tell if a gallery is the right fit, how to build relationships with new galleries, and why a bigger, more prestigious name is not always the better partner.
This episode is an honest look at being upfront in a business relationship and recognizing when it is time to move on.
“I view my galleries as my business partners. They are the public face of my work”
— Isca Greenfield-Sanders
Timestamps:
00:00 Introduction
01:41 Lake Beach: Photography, Painting, and the Process
05:06 A Senior Show in Italy
07:41 Building Gallery Relationships That Last for Decades
11:36 Pink Wildflowers: A New Way of Seeing
13:17 How to Choose the Right Gallery
16:13 Getting Into a New Gallery Through Other Artists
17:13 Becoming a Beginner Again: Salt Beach Woodblock Print
18:41 Final Advice
Connect with Isca
Website: https://iscags.com/
Instagram: https://www.instagram.com/iscags/
Learn more about The Professional Artist Association:
Mentoring:
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Instagram: https://www.instagram.com/professionalartistaccelerator
Ready to take the next step in your art career?
We are hosting a free 4-Day Challenge online to help artists like you get back on track.
Whether that’s making your next art show your best ever, designing a paid art workshop that is uniquely yours, or getting your artwork into the next right-fit gallery…
…this live, virtual, and interactive challenge will help get you get unstuck.
Register to get a free pass here: https://professionalartist.com/free
If you enjoyed this episode, please like and subscribe, share it with another artist and leave us a review/comment. We read every single one.
