A shopper finds a great deal on Walmart for a hard drive, leaves the tab open, comes back and the price has jumped by $110. His wife searches the same item on the same day and gets it for the original price. So what actually happened?

 

Michael and Avy read and react to a viral Reddit post about Walmart's dynamic pricing and use it to break down one of the most misunderstood topics in retail pricing right now.

 

In this episode they get into whether what Walmart did is actually unfair or just smart revenue optimization, why some customers will always pay full price and why that $110 difference goes straight to the bottom line, how fashion retail and airlines have been doing this for decades and nobody called it a scandal, what training your customers to wait for discounts actually costs you in the long run, and why everyone in the comments is blaming Amazon when the post was about Walmart.

 

Got a Reddit pricing story you want Michael and Avy to react to? Drop it in the comments.

 

New episodes every Tuesday. Subscribe so you do not miss one.

 

#PricingStrategy #DynamicPricing #Walmart #ThePricingGuys #PricingPodcast #RetailPricing #RevenueStrategy #ConsumerGoods #Season4 #AIAndPricing revenueml.com

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