A VIP client recently asked me, “Why are non-followers seeing my content but my followers aren’t?” What I told her shocked her, so I’m breaking it down for you. There isn’t one Instagram algorithm. Every time you hit post, Instagram is deciding two separate things: who in your audience sees it, and who outside your audience sees it. I’m walking you through the two rooms (your warm room of followers and your cold room of strangers), what each room cares about, how Instagram categorizes your content and your viewers, and the four fixes I’d make this week. I’m also sharing why you can’t hack the algorithm, and why you don’t need to.

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show notes: https://nicoleialeggio.com/why-strangers-see-your-instagram-posts-but-your-followers-dont/

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