Dave Gerhardt built a career on getting people's attention. A self-proclaimed world-class copywriter, not because the writing is pretty, but because he knows how to get a point across.
On this episode of What's Your Process?, Dave breaks down his actual writing process: where he starts before typing a word, why he doesn't believe in writer's block, how he decides how much a piece of writing deserves to be sweated over, and why he'd rather ship something imperfect than sit on it forever.
Dave is the Founder of Exit Five, the community, content, and events company for B2B marketers.
Full show notes, links, and the video version: thecreativebrand.io/whats-your-process/getting-peoples-attention
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