“I look awkward on camera”
“I don’t sound smart enough”
“This looks terrible”
“I’ll do it later”
Yeah… familiar, right?
Welcome to the content creation sh*t show: where nothing works as it’s supposed to, you’re constantly glued to your phone & end up feeling like full-time content creator / part-time business owner, and overall clown 🤡
You’ve been there. I’ve been there.
Which is why I took a workshop called Spill The Stories back in October, to start to regain some control & confidence over ho I show in the platform that’s been my main lead-generator for the past 6 years.
And you can’t even imagine my face of surprise when in this workshop I bought there’s a screenshot of my “Good mornin’” stories as an example of what good content looks like. Meanwhile I was sitting there thinking I was doing it all wrong??
So in this episode, I’m joined by Michelle from Hello Lemon (aka the queen of turning your not-so-boring everyday life into easy content and the host of said workshop) to talk about just how much we’re overthinking content creation — from how you look, to what you say, to whether your life is even “content-worthy” in the first place.
Spoiler: it is.
SPOTLIGHT MOMENTS
✦ Why your normal life was never “too boring” to share
✦ There’s more to “free value” content than educational content
✦ How to think more like a creator to stop overthinking
✦ Finding the balance between low-lift vs. designed content
——
Mentioned in this episode:
✦ SPILL THE STORIES: Make your Instagram Stories impossible to skip with a simple system and creative ideas.
Follow & Connect with Michelle:
✦ Follow her on Instagram
✦ Check out her Website
Follow & Connect with Eva:
✦ Say hey on Instagram
✦ Check out my Website
✦ Get my Uncaged emails
——
TIMESTAMPS
00:00 Welcome to The Freak Show
02:28 Michelle’s Freak Show Audition
10:41 Why you think your life isn’t content-worthy
21:17 Thinking like a creator (instead of comparing yourself to them)
30:41 Low-lift vs. designed content & the Instagram grid debate
42:39 Navigating the messy middle of a rebrand
57:24 Online vs. offline: where your best ideas actually come from
01:05:24 Michelle’s Final Bow
