In this episode of The OBM Show, we're talking money.
More specifically... we're talking about what Online Business Managers are actually earning in 2026.
It's one of the questions I get asked most often, yet it's one of the topics our industry rarely discusses openly. So, we’re pulling back the curtain on the real numbers, sharing current hourly rates, monthly retainers, realistic income trajectories, and the biggest factors that influence an OBM's earning potential.
We'll talk about:
• what Online Business Managers are actually earning in 2026
• the difference between Virtual Assistant rates and OBM rates
• why retainers create more sustainable, predictable income
• the biggest factors that influence an OBM's earning potential
• why positioning yourself as a strategic partner changes everything
• realistic income milestones during your first few years as an OBM
Whether you're a Virtual Assistant wondering if the OBM path is worth it, someone considering leaving corporate, or you're already working as an OBM and questioning whether your rates reflect your value, this episode will give you a realistic look at what's possible.
Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.
If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.
✨ Ready to take the next step?
Grab your free OBM Starter Kit → obmschool.com/starter
Explore more tools and trainings → obmschool.com/resources
Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com
🧭 Not sure where to start?
Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz
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Until next time, keep building the business behind the business.