Hilton Grand Vacations missed Q2 earnings expectations, but CEO insists it’s about operational fixes—not weak demand. Revenue rose 7.3% YoY, but profit margins dipped due to underperforming sales locations and a shift toward lower-margin deals like new buyer packages. Management is rolling out new leadership, boosting training, and tightening costs to turn things around—while betting on member growth and fresh product ideas to fuel long-term gains.
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