In this episode of Swim Against The Tide, Steve talks to Mairead Quigley, Head of Product Marketing at Phlo — the digital pharmacy scaling fast in one of healthcare’s most competitive and talked-about spaces.
Mairead shares how Phlo moved from NHS prescription delivery into private digital healthcare, why GLP-1 weight-loss treatments have become such a major growth engine, and what it takes to build trust, patient care and marketing momentum in a highly regulated market.
From white-label partnerships with brands like Morrisons and Holland & Barrett to the future of preventative healthcare, this is a fascinating look at how a digital pharmacy can grow quickly without ever losing sight of the patient.
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