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In this episode, Erica Zaretsky shares what hiring managers genuinely look for when interviewing sales candidates. Drawing on her experience interviewing more than 500 people and building high-performing SDR teams, she breaks down the five key traits she assesses: intelligence, coachability, character, sales experience and an entrepreneurial mindset.
We also discuss how to determine whether tech sales is the right career for you, how to choose the right industry, how to handle unexpected interview questions and the specific questions candidates should prepare for before their next interview.
Timestamps
0:00 - Erica’s background and the importance of executive presence
2:26 - How to know whether tech sales is right for you
8:23 - Choosing the right sales industry or vertical
10:36 - Lessons from interviewing over 500 candidates
13:36 - Creating psychological safety during interviews
16:54 - Why hiring and firing are so difficult
20:26 - Building a clear company-wide hiring profile
22:04 - Trait #1: Intelligence
42:41 - Interview Question #1: Teach me something complex you recently learned
43:02 - Trait #2: Coachability
46:07 - Interview Question #2: What will this job help you achieve personally?
46:44 - Trait #3: Character
49:13 - Interview Question #3: Tell me about experiencing culture shock
50:55 - Trait #4: Sales experience and performance mindset
57:14 - Trait #5: Entrepreneurial mindset
59:52 - Interview Question #4: What would you do with ten different enablement resources?
ABOUT ME:
I help B2B tech companies build world-class outbound sales teams through training programs, workshops, and sales kickoffs. Former seller at Oracle, Google, & an AWS partner who has coached 100s of reps across the industry to hit quota & unlock their personal potential.
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