What to Post When You Have Less Than 500 Followers

If you have less than 500 followers on Instagram, I know how frustrating that can feel.

You're putting in a TON of effort without seeing the results you want (yet).

When I started @sitwithkelly, it took me about 90 posts and three months to reach my first 1k followers + get my first private-pay client from Instagram.

But 3 months later? I had grown to 4k followers AND filled my private-pay caseload from Instagram!

In today's episode, I'm talking about what to post when you have less than 500 followers.

In this episode, I cover:

• Why your first 500-1000 followers are the hardest to grow
• How other therapists can become valuable referral sources
• Using a clear niche + targeted ads to speed up growth
• Selling intro calls in Stories
• Showing your face & using your clients’ real language
• Treating Instagram as a credibility + connection builder
• Posting consistently during growth mode before scaling back

Connect with Kelly:

• Follow on Instagram @businessoftherapy and @sitwithkelly
• Check out the Business of Therapy® website

Make sure to hit follow/subscribe so you never miss an episode!

Resources & Links:

• Episode 39: How to Get Clients from Instagram Stories
• This episode is sponsored by Alma, the financially rewarding way to go in-network
• I recommend setting up an intro call scheduler within Jane - use code: KELLY2MONTH for a 2-month grace period
• Private Practice Academy Bundle (PPA)
• Reels Membership
• Business Coaching Waitlist
• Free training
• Caption Guide

Mentioned in this episode:

FREE Training: How to Market & Grow Your Private Practice on Instagram