What if the rush to AI is actually costing you millions in failed implementations? In this episode of Bringing Data and AI to Life, host Amy Horowitz, GVP Solutions Sales and Business Development at Informatica, sits down with Jim Kruger, EVP and Chief Marketing Officer at Informatica, to explore why data quality and governance must come before AI ambitions. Drawing from his unique experience as a CMO with full pipeline accountability, Jim shares why the "trust paradox" is the biggest hurdle to AI success and how leaders can prepare for the next era of agentic business.

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