What if your child’s drawings could become the most beautiful piece of art in your home?

One Mom turned that idea into a global viral moment, 12 million people watched —and a waitlist for her artwork.

In today's episode I chat with Heirloom Collage founder, Shana Blakley, whose deeply personal journey through grief unexpectedly led her to a creative path that is now inspiring families around the world.

What began as a way to process loss and reconnect with creativity turned into a wildly popular art business—after Shana shared a brilliant solution to a problem every parent faces: what to do with your children’s art. Her Instagram Reel went viral, reaching 12–13 million views, and suddenly parents everywhere were discovering her incredible work.

Shana transforms children’s drawings and keepsakes into large-scale heirloom canvases—stunning statement pieces that preserve your child’s creativity in a way that can be proudly displayed for years to come. 

With a growing global audience and a waitlist for commissions, Shana has  created a digital course so parents and caregivers can learn her process and create their own heirloom pieces at home.

In our conversation we talk about:
• Turning grief into creativity
• The many pivots in Shana’s artistic career
• The viral moment that changed everything
• Why creativity rarely shows up at convenient times
• How to design a workspace that lets you create—even during a 30-minute nap window

This episode is for all the parents with beautiful art scattered througout your home.

Enjoy,

XX 

@noelleettoi

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